Sony Medical Solutions
To showcase the complete lineup of 2D and 3D medical AV products Sony was looking for an ad that visualizes the entire solution and workflow in a medical environment. As 3D is still a hot topic im medical imaging we produced this ad in stereoscopic 3D.
Client Need
As sponsoring partner for the 5th International Surgery Live Streaming Congress, Sony medical division needed an ad showing the entire product lineup as well as their relationship with partners as OE-Manufacturer.
DESIGN & CONCEPT
We created an ad which focuses on the brand, their solutions, the connectivity and networking capabilities.
We took Sony´s devices in an operation room environment making the topic easily comprehensilbe for the audience. Based on existing CAD data we were able to create this animation during a two weeks production time frame.
Provided Services: Design, Computer Animation, Post-production